Tea from a time when a man?s emotional side was his wife.
Choice of your dad?s dad?s dad campaign. A print campaign reigniting Australia?s love of the classic Billy Tea brand as the authentic tea from a bygone era.
Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: Ant Keogh
Creative Directors: Tom Martin, Julian Schreiber
Art Director: Quenton Miller
Copywriter: Ben Keenan
Illustrator: Craig McGill
Designers: Simon Redwood, Jake Turnbull
Published: June 2011
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